Hello, I'm Serena! 👋
I’m a UX designer and soon-to-be graduate from Northeastern University with a degree in Interaction Design.
During my time working at Ronik and Snyk, I've experienced both tech and agency environments. I've delved into product research, user-testing, UX/UI design, and client collaboration. From designing and developing websites from scratch, to enhancing product features, I love collaborating with others to create impactful digital experiences. 💫
Why design?
I’m passionate about all things design, but especially user-centric design because of the impact from making experiences delightful and useful.
I first came into the UX field after being frustrated with bad designs and wanting to improve them. As a middle child, I’ve always been an observer of people and my environment. This helped spark my love for research and problem-solving to understand the “why” behind things.
The iterative design process quickly became my favorite part of UX design as it’s both engaging and rewarding knowing I am constantly working towards improvement. 🚀✨
Outside of design…
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I love listening to music and going to concerts (I’ve listened to over 47,000 minutes on Spotify in 2024).
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I’ve been trying new restaurants and slowly adding new recipes to my list of what to cook at home.
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I also enjoy exploring my surroundings with photography. One of my recent personal projects was capturing different neighborhoods in Boston.
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In 2024, I was able to visit Japan for the first time, hence all the pictures from my trip!
Experience
CLIENTS I'VE DESIGNED FOR…
Reuters, Ecolab, Ogilvy, JFK Terminal 4, NBCUniversal, PGIM (formerly Prudential Investment), Leading Edge, Flo. Marketing, Northeastern University, and more.
WORK EXPERIENCE
2024
Designed digital experiences such as websites, dashboard UI, interactive infographics, and brand assets for various clients (e.g. Reuters, Ecolab, Ogilvy, JFK Terminal 4, NBCUniversal, PGIM).
2024
Researched and designed UX for a mobile app that gamifies sustainable habits and education.
2023
Researched and designed UX for Snyk Open Source (SCA) and AppRisk (ASPM) products.
Designed posters, infographics, diagrams, and UI for an educational interactive activity about estuarine ecosystems.
LEADERSHIP
2022 - Present
Currently designing for SearchNEU, a tool for students to easily check course registration information and sign up for text notifications.
Previously worked on Husky Habits app, SGA Tooling dashboard, and Cooper Review Platform.
2022 - 2023
Led design direction for a student-led software consultancy with 70+ members and 9 project teams aimed at building tools to benefit the local community.
2022 - 2023
Redesigned brand identity and built the neudragonliondance.org website from scratch using Figma, HTML, CSS, and Javascript.
Contact
Feel free to reach out to me, even if it’s just a small question or for a coffee chat! You can reach me with the contact form, or email serena.ng.contact@gmail.com.
Please note, I will not respond to messages that do not have any content/subject.